How we work
THE STEPS WE TAKE
GENERATING IDEA AND THE PLAN
Faced with complex, open-ended, ever-changing challenges, we at Clear Direction realise that constant, ongoing innovation is critical to stay ahead of the competition.
CREATING THE CONCEPT
The creative brief marks the beginning of the creative process and acts as a “creative contract” agreed upon by all partners. The creative brief provides a road map for developing the creative concepts. Materials and activities are developed based on the winning creative concept.
FINAL STEP ONE
Evaluation - This step acts as a necessary bridge between the creation and the Implementation. The goal at the end of the Evaluation step is to answer the question, “Is this worth doing?”
FINAL STEP TWO
Implementation - It sounds like the end. But it’s not. There is no end! If we tend to our creative process consistently, we are abiding in our first three steps most of the time.
- Louis Fay
- Sarah Shine
What We Do
Clear Direction Sales & Marketing Solutions Ltd is a marketing company that works with credit unions throughout the island of Ireland driving brand awareness to its members and non-members is a competitive market place.
PHONE 086 244 0156
ADDRESS LIMERICK & DUBLIN
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